Fast forward to today and I guess the scenario has changed completely. No doubt you will find BlackBerries in the hands of college going students or young professionals but, the brand is fast losing its charm against the likes of Android based smartphones and iPhone.
According to a recent study by Nielsen, Android based smartphones are holding a massive 51.8% share in the US market with iPhone managing a 34.3% share.
The reason Android based smartphones are gaining popularity is because of a huge range of options available through quite a few vendors. Samsung, HTC, Sony and few others have joined the Android bandwagon to have a share of the smartphone pie. With Android Jelly Bean just around the corner, Android has a lot to look forward to.
Apple is still ruling the smartphone market share if you consider company wise penetration with Samsung coming in second at 17%, HTC third with 14%.
Looking at all these numbers, one question comes to mind. Where is BlackBerry? Well it’s there but, the numbers are poor. With just a 9% market share, BlackBerry has taken a lot of beating from Android and iPhone. And with BlackBerry 10 already delayed, chances are that Research in Motion (RIM) is not going to see its market share increase for quite some time now.
Going towards the ‘thin’ end of the market share spectrum, Microsoft is seen struggling with number with its Windows Mobile holding a 3% share and Windows 7 a measly 1.7%.